SRS INFOTECH
Job Description
Responsibilities: –
Report to directly Sr. Manager or CEO Create digital marketing campaigns and monitor their progress.
Optimize the campaigns with CPC, CPI, CPA, CTR, CPM after analyzing their performance. Set up ad groups and keywords.
Checking daily, weekly, and monthly performance report of campaigns for key metrics.
Manage the organization’s website Tracking website traffic flow regularly & have to provide internal reports.
Creating SMS, GIFs for a campaign. Integrate email-based marketing campaigns.
Do the required optimization of content for the webpage, and social media platforms such as Facebook, Instagram, Twitter, Google Plus, LinkedIn, etc.
Fixing up errors in the online content of website, posts, emails, and other marketing collateral.
Editing and posting articles, website content, content for videos, podcasts, and audio.
Arrange guest posts, webinars, and webcasts on a regular basis. Optimize Landing Pages according to the requirement.
Identify new digital marketing trends and strengthen brand positioning. Search Engine Optimization to be done for the website pages.
Sketching & Execution of the company’s product and services in the digital space.
Execution of social media efforts in order to improve likes, shares, KPIs, tweets, etc.
Create Campaigns for contextual marketing. Experience in managing, implementation of media buying campaigns within timeline and budget is a must.
Candidate should be familiar with the concept of A/B & multivariate testing.
Candidate Profile Essential: -A self-motivated & result-oriented person with the ability to work in detail. Excellent verbal & written communication skill. Must be able to translate thoughts into creative & result oriented campaigns.
Mandatory to have handling experience of the annual budget of 2 to 3 crores.
Should be able to handle the PPC campaigns of International clients. Must understand how mobile & web analytical tools, marketing, performance tracking & automation software works Develop, implement, and manage marketing campaigns that promote the products and services of a company.
Expert in enhancing brand awareness and acquiring leads.
5 years of professional experience in managing campaign performance. Should Possess an analytical, organizational, and project management Skill.
Source: Company Career page
To apply for this job please visit srsinfotech.com.
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