Senior Manager- Marketing

Job Description

We are looking for a dynamic marketing professional to lead the marketing and promotions for the India International Business at Zee. The role demands creativity, coordination and a strong understanding of media and advertising.
Key Responsibilities:
Develop and execute marketing strategies to      promote Zee’s international business in India
Create and distribute engaging      email campaigns and mailers to clients and agencies
Manage digital promotions      across platforms including social media, newsletters and digital ads
Design innovative advertising      packages and promotional materials for international offerings
Regularly create and publish      content/posts on LinkedIn and other relevant social platforms
Coordinate closely with the      sales team to understand needs, align marketing efforts and support sales      pitches
Understand the      India-International media landscape, audience insights and client      categories
Monitor campaign performance      and suggest data-driven improvements
Contribute creative ideas to      enhance visibility, reach and recall among target clients
Work with designers, agencies,      and vendors for execution of campaigns
Skills & Requirements:
4–5 years of experience in media marketing,      preferably in ad sales or broadcasting
Excellent communication and      content-writing skills
Strong understanding of digital      and social media platforms
Ability to multitask and manage      deadlines in a fast-paced environment
Proficiency in tools like      PowerPoint, Canva, Excel, and basic analytics tools

Source: Company Career page