Concord
Job Description
Salesforce Marketing Lead (SFMC Lead)
Pune or Bangalore, India
Full Time
Experienced
Job Description for SFMC Lead –
Key Responsibilities
Platform Strategy & Governance: Own the SFMC roadmap, set architectural standards, and ensure scalable multi-channel campaign execution.
Journey & Automation Design: Build and monitor complex workflows using Journey Builder, Automation Studio, and Contact Builder.
Data & Integration Management: Connect SFMC with Salesforce CRM, Data Cloud/CDP, and third-party APIs using SQL, SSJS, and AMPscript.
Team Leadership: Mentor developers, run requirement-gathering workshops, and align technical solutions with business goals.
Required Skills & Qualifications
Experience: 7 to 10+ years in CRM or marketing automation, with at least 4-5 years of specialized, hands-on SFMC experience.
Technical Stack: Deep proficiency in SQL, AMPscript, SSJS, HTML/CSS, REST/SOAP APIs, and Marketing Cloud Connect.
Studio Expertise: Mastery of Email Studio, Mobile Studio, Journey Builder, and Automation Studio.
Certifications: Certified Salesforce Marketing Cloud Consultant or Developer preferred
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Concord is an execution partner helping organizations drive digital transformation, modernization, and scalable technology solutions. We deliver results that solve real business challenges. We operate globally and are growing fast, shaping the future of technology. Join a team trusted by top companies to drive strategic growth and operational excellence!
Source: Company Career page
To apply for this job please visit concordusa.applytojob.com.